Nelson City Brass secures new naming rights sponsor

Nelson City Brass secures new naming rights sponsor

New Zealand’s oldest building society, NBS, has signed a multi-year naming rights sponsorship agreement with one of New Zealand’s oldest not-for-profit groups, Nelson City Brass. The band will now be known as NBS Nelson City Brass.

Due to the impacts of Covid-19, many community music groups around the world are unable to rehearse or perform and are facing huge financial challenges.  It is therefore an impressive achievement that Nelson City Brass, in the South Island of New Zealand, has extended their partnership with NBS (Nelson Building Society), securing the financial viability of the band into the future.

NBS has agreed to take up naming rights of the band, which will henceforth be known as ‘NBS Nelson City Brass’. Nelson City Brass was established in 1857, five years before NBS was born. The band has had significant success over the last few years including three national titles and earning promotion to an ‘A Grade band’ status. 

Band secretary Wayne Jennens said that NBS have been around for almost as long as the band. “We see this as a mutually beneficial arrangement for both organisations and are excited to have them on board as naming rights sponsor”. 

Nelson City Brass regularly undertake concerts in the community and runs a successful concert series, with their first post-Covid concert “A Celebration”, occurring on Sunday 13 September (Covid Alert Level dependant) at the Annesbrook Community Centre.  

“This is an exciting new relationship between our two institutions, we look forward to our close new working relationship with this amazing group of musicians”.  NBS Commercial Manager Howie Timms

The new partnership will sit alongside the great support the band already receives from the Nelson City Council.

NBS Nelson City Brass is always looking for new members to join the band. In particular, if you are a cornet or tuba player, we would love to hear from you.  Contact Wayne at

By NBS Nelson City Brass